Episode #114 | 5 Strategies To Building A Profit Producing Business with Octavia Conner
In today’s episode, we’re talking with Octavia all about building a profit-producing business. The #1 reason why businesses struggle to generate profit. This is mostly because they are not pricing their services and products for profit. They aren’t factoring in their life cycle or expertise into the equation. How we can break the cycle of …
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Episode #113 | What We Learned from Speaking at Alt Summit
In today’s episode, we’re talking all about what we learned from speaking at Alt Summit. The importance of having an open mind. Having an open mind is crucial for going to a conference regardless if it’s Alt or another in-person event. Things may not be exactly how you expect so being open to whatever happens …
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Episode #112 | Creating A Brand Voice Strategy and Manifesto with Helen Tremethick
In today’s episode, we’re talking with Helen Tremethick about creating a brand voice strategy and manifesto. Why brand voice consistency is key. Having a consistent brand voice is so important. We need to know what type of language we’re using across the board to keep things streamlined and easy for us to follow. Creating brand …
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Episode #111 | The Psychology and Strategy of a Sales Page with Melinda Martin
In today’s episode, we’re talking with Melinda Martin all about the psychology of a sales page. Why people get hung up with sales page copy. It’s important to look at your sales page copy as if you’re chatting with a friend. This will help connect your audience to you so much better and help ease …
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Episode #110 | How to Make Your Existing Content Go Further
In today’s episode, we’re talking all about how to make your existing content go further. Why creating less content is actually better. Being stuck in the hamster wheel of content creation is not beneficial for you or your audience. It is important to make your content go further by creating less content and promoting it …
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Episode #109 | Content Creation for Online Business Owners with Kathryn Roberts
In today’s episode, we’re talking with Kathryn Roberts all about content creation for online business owners. Why creating consistent high value content is key. This allows for your audience to have real takeaways from your content and be able to connect with you on a deeper level. What types of content we should be creating …
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Episode #108 | How Your Personality Type Affects Your Marketing with Brit Kolo
In today’s episode, we’re talking with Brit Kolo all about how your personality type affects your marketing. Why it’s important to know your Myers-Briggs personality types. Knowing your Myers-Briggs personality type will help you better define your marketing personality. Make sure to figure out your Myers-Briggs personality type before heading over to Marketing Personalities to …
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Episode #107 | How to Start A Podcast
In today’s episode, we’re talking all about how to start a podcast. Why planning is such a crucial component of starting a podcast. Planning helps you determine your target audience, your topics, your podcasting frequency, your format, and more. The logistics of naming your podcast. We walk you through how to name your show and …
Episode #106 | Creating A Podcast Guest Strategy with Kelly Glover
In today’s episode, we’re talking with Kelly Glover all about creating a podcast guest strategy. The benefits of being a podcast guest. When you are a guest on other people’s podcasts, you are able to build your expertise and be seen as an authority in your niche. You also are able to get exposure for …
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